Pinterest Becomes the third Most Popular Social Network Beating LinkedIn & Tumblr

Pinterest, the new and  popular social network that features image boards has become the talk of the town. According to the recent report released by Experian Marketing Services, the report showed that Pinterest has become the third in the United States, beating sites like LinkedIn and Tumblr.

Pinterest is a content sharing service that allows members to “pin” images, videos and other objects to their pinboard. When an image is “pinned,” it goes to a main feed where other people can either repin the image or follow the user or board.

According to Experian’s “2012 Digital Marketer: Benchmark and Trend Report” Pinterest’s traffic grew nearly 50 percent between January and February 2012, According to Venture Beat reports. The invitation-only pin board site garnered 21.5 million visitors during the week ending Jan, 28, 2012.

According to the report, 91 percent of adults online use social media regularly, and Google+ grew 800 percent from December to August 2011. Twitter and LinkedIn grew 45 percent and 98 percent, respectively, from December 2010 to 2011.

Pinterest is dominated by women, making up 60 percent of its user base, the report states.

[via TTA]

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